Hot Sauce LabelExpectations
To design a brand for your chosen hot sauce company that will highlight at least 3 new flavors. Each design should be unique in the set and look good by themselves. You are to match the style of the culture your hot sauce is from.
Choose your style
Then repeat that style or theme in a similar way to create a variety of versions of your product. Think Coke/Diet Coke/Coke Zero. Choose different flavors or color schemes for each of your products. You are to have a total of 3 varieties to your brand but they should all have a central theme or unifying idea.
Requirements
Each label should have a minimum of 7 images blended in some way to create a single image or scene. You must incorporate the logo into the middle of the design. 1 inch on the left hand side should be designed but have no important information on it as it will get wrapped on itself. Avoid images of fire or chillies because they are obvious and everyone will do them. You must include a nutritional facts chart on that you make using rectangles and text.
Each design should include
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Given logo incorporated into your design
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Unique designs that have a common theme
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3 different product designs - scents or types of hot sauce
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A list of ingredients
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Barcode - done correctly
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Any information that is required for a product like this
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Any Contact Information that may be needed.
Techniques
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Layer Management ( Colored Groups, no junk layers )
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Clean layer masking
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Unique typography using new fonts but no more than 3 total
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Blending modes used in photoshop or illustrator
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Properly linked adjustment layers
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Layer styles on numerous layers
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Attention to small details.
File information
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File Name: yourname_sauce (1, 2 & 3)
(ex. dtripp_sauce) -
File Size: 6.5 in by 3 in - overset by 1 inch on the left
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Orientation: Landscape
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Color Mode: CMYK
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Resolution: 300 ppi
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File Format: .psd & .jpeg
